Business= customers and customers = business; more customers = more business, few customers = less business. The ultimate aim of every business to expand its customer base as this will raise the profit. In order to attract customers; there are various schemes that business owners opt for such as discounts, coupon codes, free services, product and service package etc. Among all such ways; one way is to have Loyalty cards . Now, what these loyalty cards are? We all know that every business has competitors except a few. In order to sustain in the market; it is necessary to have regular customers and everybody wants to snatch the customers.
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